Mozilla Acquires Active Replica to Enhance its Effectiveness in the Metaverse


Dec. 07, 2022

Mozilla, the Firefox Internet browser developer, has completed the acquisition of US-based Active Replica, a start-up that is developing a “web-based metaverse” and immersive experiences. This acquisition will help bolster its metaverse strategy. Mozilla purchased the startup as it builds out Hubs, the company’s virtual reality (VR) collaboration platform.

According to Mozilla SVP Imo Udom, Active Replica will support Mozilla’s ongoing work with Hubs, the latter’s VR chatroom service, an open-source project. Specifically, he sees the Active Replica team working on personalized subscription tiers, improving Hubs’ onboarding experience, and introducing new interaction capabilities in the Hubs engine.

“Together, we see this as a key opportunity to bring even more innovation and creativity to Hubs than we could alone. We will benefit from their unique experience and ability to create amazing experiences that help organizations use virtual spaces to drive impact,” he added in his blog post.

Active Replica, founded in 2020, provides virtual event packages that include custom venue design, event planning, live entertainment, and tech support.

“By joining forces with the Mozilla Hubs team, we are able to further expand on our mission and inspire a new generation of creators, connectors, and builders,” said Jacob Ervin and Valerian Denis, co-founders of Active Replica.

Mozilla launched Hubs in 2018, which provides the development tools and infrastructure necessary to allow users to visit a portal through any browser and collaborate with others in a VR environment.

The acquisition of Active Replica by Mozilla is expected to contribute to the growth of both firms.

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